How We Got Dr. Chien An Extra 26 New Patients In 1 Month with Google Ads!

Dr. Chien Needed New Patients

Dr. Chien had tried Yelp ads and it didn’t get him a single patient.

He tried Futuredontics (1-800-DENTIST) and only got 1 patient a month from them. 

His patients were from word of mouth from his 16 yrs of experience. However, word-of-mouth was unpredictable, slow, and not scalable.

He knew it was simply not enough to sustain his practice… let alone hit his goals.

Dental-Online-Marketing-Company-Sucess

Dr. Chien knew he needed more patients and more high value cases to hit his goals, but he had a few challenges:

1. He didn’t do “free teeth whitening,” “20% off,” or any discount offers. Not even “free consultations.”

2. His office’s only open for 3.5 days a week.

3. He’s in Irvine, California: one of the most competitive areas for dentists.

4. AND he’s located in a medical plaza with 19 other dentists!

Most agencies would’ve rejected the potential client right away because they “wouldn’t be able to make it work, sorry” and the ones that tried had failed because they “had never seen an area that was so competitive!”.

At YoYoFuMedia, we knew we could do it.

And we succeeded wildly: we got him an extra 26 new patient appointments in 1 month using Google Ads (including multiple dental implants) for a dental office that is only open 3.5 days a week and offering no discounts. That’s almost 2 additional new appointment requests every work day!

We often get asked “But are you able to do the same for my practice?”.

Yes, we can… duh.

If we can do it for Dr. Chien in such a competitive area with his challenges, we can easily do it for you.

Want us to replicate the same result for your medical practice?

WHAT WE DID

👇(Tap on the bullets to see more)👇

Our A/B Testing takes the guesswork out of website optimization and design.

“A/B testing is the method of comparing two versions of a webpage against each other to determine which one performs better. It’s basically a science experiment.”

Example: We A/B tested two photos of Dr. Chien, one with a “serious professional doctor look” and the other a photo of “him and his family”. The informal family photo got significantly more appointment calls to Dr. Chien’s surprise.

Because we’ve ran thousands of A/B tests, we know exactly what gets people to call in and book an appointment.

What if you could see exactly how your potential patients are viewing your site right now?

We have a special software that records exactly how every single one of your website visitor is viewing your site and how they move their mouse and click around.

This allow us to know exactly what makes people book an appointment.

Pretty cool, huh?

Do you know which calls are coming in from your website and which are from referrals? 

If you aren’t tracking your calls, you don’t know which of your ads are working. You don’t know what to improve on your website to get more calls. You’re blind.

We use special call tracking numbers to see exactly which ads are working best. 

Call monitoring: because calls are recorded, we can hear how well your front desk is answering those calls. Every appointment request is worth hundreds to thousands in potential revenue. 

Without call monitoring you wouldn’t know if your front desk is missing those calls. We had a client whose receptionist was rude on the phone. It was costing the doctor a tens of thousands of dollars in potential revenue and he didn’t even know. We were able to hear it on the call recordings and pointed it out to him immediately.

We targeted the precise exact keywords that people are searching for.

Here’s where a lot of cheap marketers go wrong:

A lot of them just target the keyword “dentist” in the dashboard and think they are done. Google, by default, broad matches “dentist” with any phrase related to it because Google wants to make more money from you.

What that means is: their ad shows up on everything related to the word “dentist” from “dental school” to “dentist salary”. 

This is all wasted thousands of dollars in ad spend. If you are a dentist, you want your ad to show up to people who actually are looking to go to a dentist not someone looking to apply to dental school. Same applies for acupuncturist, gastroenterologist, ophthalmologists, etc.

We do target precisely so your ad doesn’t appear on those irrelevant search results such as “school, CEU, and salary”.

See the size difference between our client’s ad and his competitors? 

The bigger the amount of space your ad takes up on Google, the more attention it attracts and the better its performance.

In short, the bigger your ad, the more people will see it, thus more patients for you.

So how did we do this? There are some special settings hidden away in Google Ads called ad extensions that ad nerds like us know about.

YoYoFuMedia is one of the world’s best ad service agency that specializes in acquiring patients for medical practices through Google/Facebook ads.

How it all started:

My father, a private practice owner, saw patient flow from referrals and insurance network decrease. And it continue to decrease every year after the recession. My father was struggling to keep the practice up and was thinking of retiring.

So I drew up a business plan, built his website, and started running ads for him.

Within 2 months the clinic was buzzing with people. He was able to:

1. Raise fees

2. Doubled his income

3. Take Saturdays off and take multiple week-long vacations a year.

The biggest change was my father’s outlook on life; he now felt in control of his practice.

Other doctors in the medical building saw the result and wanted me to help them as well.

So I left my job working as an app developer and marketing consultant for Fortune 500s, added a few people to my team (including an ex-Googler, and an ex-Facebook Ads Platform developer) and started YoYoFuMedia.”

That’s the difference between other marketing companies and us. We relate and genuinely understand what clinic owners are going through. We treat our clients not like just another client, but like my family members that we genuinely want to see succeed.

We don’t have long-term contracts, because most of our clients stay with us until they retire anyway.

YoYoFuMedia is one of the world’s best ad service agency that specializes in acquiring patients for medical practices through Google/Facebook ads.

The Result!

The dentist only works 3.5 days a week and we got him an additional 26 appointment calls in 1 month (including multiple dental implants). That’s almost 2 new appointment requests per work day.

Screenshot of the call logs for the month. Take a look below at the number of new patients calling in specifically for dental implants.

And here’s more appointments from potential patients emailing in:
Dental-Marketing-Company-Results
He consistently gets 10-20 extra new patients per month! Because of that, he’s now able to:
  • Raise fees.
  • Get more high value cases.
  • Not worry about Yelp's "mafia".
  • Take vacations without his practice failing.
  • Reject bad patients, Reject low paying insurances.
  • Take back control of his practice!
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